What are Jellycat toys and everything else you need to know about the brand

Jellycat plushies originated in London in the late 90s and haven’t left our hearts since.

They offer a wide variety of characters, which are updated on average twice a year, all of which are super soft and ultra-luxurious.

This whimsical UK company is now a familiar brand name in countries across the globe and their popularity looks only set to increase further.

But what else do you need to know about this quirky brand of soft toys?

What does Jellycat mean?

A slightly unusual name for sure, Jellycat is the combination of the two loves of a child: cats and jellies.

This creative beginning is explored more in their logo which features a distinctive cat (named Jack Jellycat) who wears a wobbling orange jelly for a hat.

The brand felt this was the perfect encapsulation of their slightly out-of-the-ordinary soft toys and have rolled (or perhaps wobbled) with it ever since.

Who is Jellycat aimed at?

A large proportion of Jellycat toys are suitable from birth, so the target demographic is babies and young children.

This is further reinforced by the wider range of Jellycat baby gifts, which includes soothers and comforters, rattles, and blankets.

However, you might be surprised to know that adults are now passionate collectors of Jellycat plushies and accessories, thanks to their luxurious fabrics, home-grown brand identity, and wide array of kooky characters.

As such, the brand has begun to incorporate more adult interests or events into its catalogue, including the Amusable characters:

• Coffee Cup
• Coffee Bean
• Coffee-To-Go
• Espresso Cup
• Bubble Tea
• Boiled Egg Graduation
• Wedding Cake

What are Jellycat toys filled with?

Jellycats are filled with a mix of polyester stuffing and small beads about 3mm in diameter – about the size of a millet seed.

This combination means that the toys are gently squishable and wonderfully tactile, but aren’t so floppy that they are structurally unsound – allowing them to sit on a lap, a shelf, or on the floor without falling over.

This can make them a more attractive playmate for little ones and allows collectors to store them with ease.

The most popular Jellycat toys

According to data from the brand themselves, the most popular Jellycat products include:

Bashful Beige Bunny

The original Bashful Bunny is perfect for every occasion!

Bashful Beige Bunny features long floppy ears, a twitching nose, and supersoft fur for delicate cuddles. 

Bartholomew Bear

Sometimes only a teddy bear will do – so welcome Batholomew Bear!

With golden textured fur and the classic teddy bear features, including a squidgy belly and dinky curved ears, you couldn’t find a better best friend.

Clyde Capybara

Made popular by the viral social media song, Clyde Capybara, the biggest rodent in the world, can join you for even bigger adventures.

Munro Scottie Dog

Reminiscent of the dog on our favourite shortbread tin, Munro Scottie Dog is the perfect high-energy companion for long walks around the loch and naps by the fire after.

Just be sure not to lose him in the winter snow!

Rose Dragon and Lavender Dragon

In joint position, this delightful dragon companion is the ideal companion for magical quests and night flights under the full moon alike.

Choose between Rose Dragon and Lavender Dragon, among other colours, to find your favourite.

Where can I buy Jellycat plushies?

As an official supplier of Jellycat toys in the UK, Jeremy’s Home Store can offer in-store and online shopping for your next Jellycat purchase.

Either join us at our Tunbridge Wells store or order online using our secure checkout. Alternatively, if you need some advice, you can call us on 01892 525 976 or email us at online@jeremyshomestore.co.uk and we’ll get back to you as soon as we can.